What is used to build a prospecting plan?

The option related to building a prospecting plan is PATE, which stands for Positioning, Attracting, Treating, and Engaging. PATE is a strategic framework that provides recruiters with a structured approach to effectively identify and connect with potential candidates. Utilizing PATE allows recruiters to develop a focused plan that considers how to position themselves in the market, attract the right candidates, treat them as valuable leads, and engage them in a way that encourages interest in joining the Navy.

In contrast, while a Recruitment Manual provides guidelines and procedures for the recruitment process, it does not specifically outline a strategic framework for prospecting. Similarly, a Market Analysis is beneficial for understanding the broader context of recruitment but does not directly inform the details of a prospecting plan. An Activity Report tracks recruitment efforts and outcomes but is not a tool for constructing a prospecting strategy. Each of these other options plays a role in the overall recruitment process but lacks the specific focus and methodology provided by PATE for developing a targeted prospecting plan.